I never did a flyer - I just gathered all of my wish lists and those that had a contact that was a male, I called them and invited them to our local pub for an appetizer and drink and then I would help them "shop"
I had 4 guys actually show up - but most just did it right over the phone with me. It worked GREAT!!!! last year!!!
After the other guys in the pub realized that they were getting "trumped" in the gift department by their friends, I ended up taking an additional 6 more orders from guys I didn't even know...
Men normally don't shop in packs - like woman- but they definately DO NOT want to be outdone by their friends!!! Peer pressure is a BEAUTIFUL thing!!!
Hope that helps - or you could try to do a Jack & Jill party - invitations for couples only and do it that way. The ladies look at the product - pick out their wish list - you take the wish list to a private area and then their significant other picks out what he likes and it is a SURPRISE when she receives it... I have had a few of those and they worked well too... again PEER pressure...lol.....
Talk soon!
Paula