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65 Ways to Advertise Your
Business
Now that you have a home business, what do
you do now? You need to advertise and expose your business to as many
people as possible! Here are some QUICK suggestions & things you can do
to advertise your business! Alot of them are FREE are very low cost!
#1) Use FREE email Signature Tags and attach them to every email you
send!
#2) Register your website business on Every FREE search engine you can
find (first) and then start targeting the pay per click search engines.
#3) Register your website with Online Shopping Directories.
#4) Register your website with Online Work At Home Directories.
#5) Register your website with Online Classified Ads if you are going to
do any recruiting!
#6) In your spare time you can list your website on FFA Link Pages.
#7) In your spare time, go to other peoples personal websites and sign
their Guest Book, make sure you include the info so they can find your
website too!
#8) Contact other webmasters and offer to exchange banners with them! If
you do a online E-Zine or Newsletter swap banners with others and place
them in your online newsletter and have them do the same!
#9) Run a Contest on your site for Newsletter Members ONLY and then list
your contest at all the FREE Contest & Sweepstakes Web pages!
#10) List your website home business with online yellow page
directories.
#11) Add your listing into your local telephone paper-version phone
book!
#12) Scout out your local newspaper for the bridal announcements! You
can send a catalog, business card and include a flyer for the new bride
announcing your bridal registry!
#13) Scout out your local newspaper for classified ads for Home Based
Day Care Centers! Send catalogs, flyers and biz cards to the home
daycare owners! Point out how they can have a party and earn FREE items
for their home based daycare!
#14) Scout out your local newspaper for baby announcements. If your
company offers products geared to children or new moms you can try to
match up their postal address with their name in the phone book. Drop
into the mail a contact ME sheet, brochure or catalog, business card and
any discount coupons.
#15) Do a Online Bi-monthly or monthly Email Newsletter! After you get
your local customer base built up you can consider doing a print version
for those with NON-Computer Access! This will keep customers informed of
NEW Product Introductions, Sales & Promotions, Hostess Specials Etc.
This will entice customers to purchase & hold parties more frequently!
#16) Exchange business cards or flyers with other work at home business
owners! Use these as "bag fillers" and as you pack up Tupperware orders
throw in one of their cards and have the other business person do the
same! You both get FREE advertising! (don't do this with others who sell
similar products as you)
#17)Network with other Home Business Owners! Schedule a Home Business
EXPO locally in your area! Several of you can get together and come up
with ideas on where to hold one!
#18) Entice First Time Customers to purchase from you! Offer them an
incentive like a personal discount or a special FREEBIE for them making
their first purchase with you! Once you rope them in, give them the BEST
SVC so that they will come back for more and refer you to others that
they know! Word of mouth is sometimes the BEST FREE advertising!
#19) Hold a Mystery Hostess Open House party! Do this 2-3 times per
year! Send out invites to everyone and post flyers every where! Offer
door prizes, refreshments, demo's etc! Tell everyone who comes and
orders they get one entry, if they bring a friend they earn a bonus
entry! If they book a party at your party they get 3 more entries and so
forth! At the end of the party, draw a name and the winner becomes the
hostess and earns all the FREE stuff for that party!
#20) Recruit Helper Friends! Have your friends help you spread the word!
Give them catalogs, flyers & business cards! Tell them to pass them out,
get you orders etc. Offer the "helpers" free items or personal
discounts! A lot of times these helpers will end up being full recruits
after they see how profitable & easy Your Home Business can be!
#21) Sponsor Online & Local Contests! Donate a Prize or Gift
Certificate! This will help get your a lot of Business Exposure! If you
do online sponsoring, make sure you pick HIGH Traffic Websites!
#22) Contact Local Business owners (usually smaller businesses work
best). See if you can hang a flyer in their store window or set up a
small table display. Offer them a personal discount or a freebie for
allowing you this business exposure or swap "bag filler" business cards
with them!
#23) Contact local Bingo Halls! Offer to donate a Prize for their Bingo
games! Make sure you include a business flyer, catalog, business card
etc with the prize you are donating!
#24) Network with other Consultants and find out what works for them and
share your ideas with them too!
#25) Print out your own business cards or buy low-cost ones and pass
them out every where! (I personally get all of mine from vistaprint.com)
#26) If you want low-cost photo-copying for your business flyers try the
public library! A lot of times they are a lot cheaper for photo-coping
then the big print shops!
#27)Distribute Flyers & Business Cards to: Apartment Complex Rental
offices! Please display them in something attractive like a little
Tupperware modular mate! New move-in tenants are always out shopping &
buying "new" things for their new apartment or home! You could also do
this with real estate agents etc!
#28) Get permission to hang up flyers at grocery store memo boards,
school teacher lounges, public laundromats, church directory memo
boards, senior centers, nurses & doctor lounges etc!
#29) Contact your local hospital and ask them if they give out the FREE
new baby bags filled with gifts etc to the new moms in their hospital?
If so, ask if you can add a flyer, business card, coupon or catalog to
the mix!
#30) Contact Local Fire companies/fire houses in your area! See if they
would be interested in holding a Fundraiser or Party to earn FREE Items
for their Summer Barbeques etc that they always have to raise money!
#31) Do you have local Job Fairs? If so, contact them about you setting
up a table with Recruiting Info at your Local Job Fair! You can also
contact local temp. agencies and see about you leaving info with them
about the Your Business Opportunity!
#32) If you are into recruiting, place online classified ads every
where! You can also place ads online at your local newspaper, tv
stations and radio stations websites! Don't forget to also place a
classified ad in your local print version newspapers too!
#33) Contact local TV stations & radio stations and offer to donate a
Prize Package or Gift Certificate for one of their numerous contests
that they are always holding!
#34) Offer to hold parties for friends, co-works & family members! You
can get FREE advertising by having normal bridal shower, baby shower,
anniversary parties etc! Try to tie them into your Business! Great to
do if you sell Tupperware, Pampered Chef, Baby Products, Invitation &
Stationary Companies, Lingerie Companies and so forth.
#35)Do you have children? If you participate in their bake sale
activities make sure you take in the items in something that is
Tupperware! ie. the cake taker, cupcake taker, pie taker and so forth! I
like to tape my business card onto the bottom of these so that I can
make sure I get it back! This also works if you are a Pampered Chef Rep.
or another Cooking type of Party Business.
#36) Going to a summer picnic or family/class reunion? Trying preparing
something delicious from a Cookbook that your company has! If someone
tells you its delicious and they want the recipe, that has now opened
the door for you to talk about Your Business! (works well for
Tupperware, Pampered Chef and other home cooking party plans).
#37) I carry my spare change around in a small Tupperware smidget!
People ask me about it all the time! Tell them they can get ONE free if
they place a $10 order with you! GREAT inexpensive way to get a new
customer! Make sure you whip it out to make change every where you go!
This also works well if your company sells something similar or if you
can get a change purse and stitch or paint your companies name onto it.
#38) Make sure you leave info about Your Business on your answering
machine or voice mail message! Not everyone who phones you knows that
you sell or represent a particular company! (especially those pesky bill
collectors & telemarketers)!
#39) Write your Website URL & email addy on every piece of mail leaving
your home, including the bills! Either get return address labels with it
printed on or handwrite it! Do you know how many hands touch once piece
of mail? GREAT FREE advertising for you!
#40) Give a product from your company as a gift as much as possible! Not
only does someone really appreciate the gift but its FREE advertising &
you are helping your own sales! Why buy something elsewhere and get NO
sales credit for it or any free advertising! Works GREAT for all Holiday
Gifts plus birthdays, anniversaries, wedding and so forth.
#41) Make up a colorful flyer and hang it in your car window! Passer-bys
can see your flyer at a parking lot, red-light etc!
#42) I leave my business card behind every where I go! I even include
one in the Hotel MAID's Tip envelope that I leave behind with my tip in
it! You can also do this at restaurants, bars, clubs etc! Anywhere you
might leave a tip behind!
#43) Contact your local Welcome Wagon Group! Network with them! See if
you can add your business card, flyer, catalog to the Welcome Wagon
Package in your area! If you have samples then donate one to their
package!
#44) Take your outdated catalogs and randomly mail or distribute them
thru-out your neighborhood! Make sure you stamp it OUTDATED and provide
contact info for yourself so they can contact you if interested to get a
current catalog!
#45) Talk about your business Everywhere you go!
#46) Don't be afraid to ask others to book a party from you or to check
out your website etc! The worse thing that could happen is the word "NO"
but in the future if they need service from you they will remember that
conversation with you!
#47) Contact local kitchen & cabinet tradesmen in your area or local
cabinet makers! See if you can set up a display in their shop about your
Business!!! This works well for Tupperware, Pampered Chef and other
Home Party Cooking Plans.
#48)Contact local Home-based Home Caterers or cake makers! Do some
networking with them or offer them our GREAT party/hostess opportunity!
They might be interested in earning FREE Kitchen & Cooking Products for
their home-based catering business!
#49) Contact Local Sorority Houses! College Girls love to shop & spend
money! They also love to have home parties, great way for them to earn
FREE items for the Sorority House and great business tool for you! If
you offer fundraisers, offer one to them too!
#50) Contact College Campuses & Private Schools and see if you can set
up a Table Display during their open house days!
#51) When out and about....make sure you use a Tupperware LOGO sports
bottle, thirst-quake cup etc for your beverages! Even if you purchase
them at a convenience store...dump it into your Tupperware LOGO beverage
cup! You want to expose your business to others as much as possible!
(this works for ANY company! If your company doesn't have a logo sports
bottle or commuter cup, have one made for yourself!)
#52) Update your personal Business Website as much as possible! People
who regularly visit our website don't want to see the same thing over &
over! Make sure you include detailed ordering & payment information
along with contact information on your WELCOME or MAIN page! People
don't want to guess at these things! Also offer as many payment
acceptance forms as possible! Don't limit yourself to CREDIT CARDS only
as a lot of people these days are trying to NOT use them and others are
afraid to use them on the internet!
#53) Does your church hold spring & holiday bazaars? Don't forget to set
up a table display with your business info! Volunteer your time for
Church Bake Sales, Holiday Bazaars etc. In exchange, set up a table or
booth with your info.
#54) Fundraising! A lot of opportunities here for you to expand and grow
your business! Make a list of all the LOCAL groups in your area! Print
out flyers about Your Fundraising Opportunity and include contact &
business info about yourself! Every month commit yourself to mail out or
to contact at least 5-10 of those group contacts per month!
#55) Do you know of a family in your area that had a fire tragedy
recently? A flood or other home tragedy? Donate one of your Outdate
Merchandise Items to them! Include your catalog and business card! As
they get on their feet again they will want to replace what they lost
and can contact you to do that! They are always so grateful for your
kindness and this can be a GREAT opportunity for future business from
them! At worse, you will feel GREAT for doing something so nice! This
will also be a tax write off!
#56) Invest in BLANK postcards or invest in Business Themed Postcards!
These are cheaper to mail out than using catalogs! Include your business
& Contact info on them and mail them out to everyone advertising your
business! This works well with random mailings from phone books as they
are much more inexpensive to do and recipients usually tack them to the
front of their refrigerator until they need to contact you!
#57) Business SALE aids and Advertising! If you can afford invest in
getting some printed refrigerator magnets, snack bag chip clips, post-it
note memo pads, pens, pencils etc....get these printed up with your
Business Info on them! Pass them out to everyone! Everyone loves
something for FREE!
#58) Encourage your party hostesses to strive for more! Offer Additional
Incentives to them! Run a MONTHLY or Quarterly Contest for your Party
Hostesses ONLY! Tell them that the Hostess who has the highest Party
Sales will win an additional prize or Gift Certificate Etc.
#59) Make up inexpensive Gift Baskets! Fill the basket with all kinds
of Gadgets & spice mixes! Add a bow! You can sell these or use them as
door prize gifts! Include your business card with each one! Some
customers who are looking for gifts will BUY quicker if their gift is
already to give to their recipient! If you don't want to do
that....offer gift wrapping service to your customers for an additional
fee to cover your wrapping & bow expenses! These days busy people want
things in a hurry and already completed!
#60)If you really want to go out on a limb for your Customers who live
locally to you that you are offering gift wrapping services too, you
could also add in local delivery for a fee or if they are out of the
area, you could offer to package & ship the gift wrapped package for
them....again for a fee!
#61) Business Gift Giving Program: Contact all the businesses in your
area and provide them with printed info about the Business Gift Giving
Program along with your contact info! I suggest you make a list of
contacts and commit yourself to 5-10 a month that way you will not get
over-burdened with time & money expenses if you make a reasonable goal
for yourself to keep! A lot of Businesses look for unique affordable
gifts they can give to their employees especially around the Holidays!
#62) If time is a problem for you, get yourself organized! When watching
TV or a movie, stamp the backs of your catalogs, make up your hostess
party info packages, stuff your envelopes for Fundraising and Business
Gift Contacts etc! You can do this during the commercials instead of
just sitting there & biting your nails LOL Enlist the help of your kids!
Children love to feel that they have a "job" and offering them a few
bucks or another incentive for helping you with your business!
#63) Contact NEW Graduates from High School or College in your area or
hold an open house party just for them! A lot of graduates are moving
into their own first apartment/home or going away for college! They
younger they are when they start buying your products....the better!
They could end of being a collector or a long term lifelong customer &
faithful user of your particular brand!
#64) Get Business Themed Banking Checks! Your bank checks pass thru tons
of hands that could become potential customers or party hosts! If
possible get your email address or website URL preprinted onto them! I
also suggest using preprinted postal address labels too! (try to get
checks that have pictures of some of the products you sell on them or at
the very least make sure some where on the check it says: Tupperware
Consultant, Avon Rep, and so forth.)
#65) Get yourself a self inking or rubber stamp made up with your
Website URL and contact info on it! Stamp everything with it! Not only
does this save you time but you will be more "apt" to stamp up
everything and anything if it ONLY takes a second to do it!!!
Most importantly is to be patient! If you work hard in promoting your
business your Business will Flourish!
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These marketing ideas were submitted by:
Shelly Hill
Tupperware Manager
http://my.tupperware.com/Ravish30
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