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HomePartyPlanNetwork.com Monthly Newsletter

Volume #1 Issue#7

October 12, 2004

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::Welcome to the October 2004 Issue::

::HomePartyPlanNetwork.com Monthly Newsletter::

 

Welcome to our October 2004 Issue of our www.HomePartyPlanNetwork.com monthly newsletter! 

 

In This Issue

Advertising Special :: State Directory ads on sale for $5/year and more!!

Featured Home Party Plan :: Village Peddler & The Iron Look

Featured Article :: 80% of All Advertising Is Wasted Due To This Common Mistake

Home Party Plan Tips :: Increase Referrals. Increase Business.

Direct Sales Events:: Upcoming Expos & Events in October

Visit Our Site Sponsors

Great Site Award Winners

Must See Consultant Marketing Supplies Sites

 

Advertising Special

When you purchase a one year listing in our Home Party and Direct Sales Company Directory for $40, you will receive a FREE one year listing in our State Directory ($10 Value) and a FREE one year shopping directory ad ($15 Value) just in time for the Holiday Shopping Season! 

AND

Brand New Sale for the Holiday Season....

State Directory ads on sale for $5 for a one year listing!!

 

Be sure to visit our advertising page to see all of our advertising options! 

 

Featured Home Party Plan Opportunity of the Month

Village Peddler & The Iron Look

Offer a Full Country Store at your Home Party!  We have a wonderful selection of products that appeal to all ages and lifestyles.  Browse through hundreds of products including jewelry, pottery, linens, gourmet foods, flowers, paper goods, luggage, bath and body, home decorative items, collectable figurines, wrought iron and much, much more.  Get Started as a Demonstrator for only $25!!  For more information, please click on this link to visit our website www.TheIronLook.com or send an email to nena@theironlook.com .

 

Please take a moment to visit some of our Site Sponsors

 

 

 

Great Site Award Winners

Linda Smith :: Independent Advisor for Creative Living Network

Barbara Rodgers :: Independent Consultant for Do-Re-Me & You!

Tina Litz :: Tina's Paper Trail, Independent Consultant for Picture Perfect Scrapbook Co., LLC

Mama's Shoppe - a unique shopping site with a wide range of gifts for home, garden, family, friends, office, and more.

 

Home Party Tips

Increase Referrals. Increase Business.

A referral is the most common reason given for trying a new supplier. Train yourself to stimulate more referrals and you will be the happy new supplier more often!

 

A Referral needs to be Mutually Beneficial

Obviously, receiving referrals is wonderful. But what are the benefits to the person who would be making the referral?

They are telling someone about a good resource (a good product, price and service)

They are showing they noticed something about the person they are referring

They care about the person they are referring

They will be considered to be helpful because they are sharing helpful information

They will be viewed as supporting an independent business person

In a way, it is a compliment to them, because you are saying you trust their judgment.

 

Helping People Make a Referral to You

your existing contacts need to know that you want referrals (this not obvious to people)

they need to know how to identify a good referral

they need to know how spot opportunities to tell someone about you

they need to know how to get in touch with you

they need extra business cards

they need permission and encouragement to hand out your business card

 

Examples of "A Good Referral"

Someone who:

buys your product for self or as gifts

already shops on-line

someone who attends or hosts home shows for other home-based businesses

has lost contact with a supplier

has never seen your product

someone who does not have easy access to stores

 

Opportunities to Refer (Cues)

someone compliments your product or service

someone enjoys a similar product or service

an event is coming up for which your service/product is needed

someone needs a gift and is not sure what to select

a group is planning its fund raising for the year

 

What to Say

It doesn’t have to be fancy or long. But make sure they know it is important to you. Make eye contact and wait for them to respond.  This examples are from my jewelry business.

 

"Sandy, when someone compliments your jewelry, I would appreciate you telling them about my Fifth Avenue Collection. Would you do that for me? I’ve given you an extra card to carry in your purse."

 

"Rob, I am glad you found this an easy way to shop for Debbie’s gift. You probably know a couple of friends who’d like some help with gift shopping. I’d like you to feel free to bring them to my next Open House. I’m giving you a couple of cards so they can check out my web site."

 

"Sonya, thanks for your on-line purchase. I’m glad you found the site worked so well. I’d appreciate you introducing your friends to my site at . If you include my site address in an e-mail all they have to do is click on it."

 

"Renee, I’m sure some of your first time cruise clients wonder what they should wear on their trip. When you serve someone who could use my help, I’d appreciate you sending them my way. Here are a couple of cards for you to keep in your desk."

 

"Joyce, my next Open House will be in April. I’d like to invite your friends who admire your jewellery between now and then. Can you help me with that?"

 

"Our new ring line is in this brochure. Would you mind showing this to the "ring lovers" at work? Thank you."

 

When you receive a Referral:

immediately thank the person who made the referral

give the new customer exceptional service. Two reputations depend on it!

repeat the process!

 

Give Good Referrals to Businesses you Trust

make sure they know you sent someone

trade cards with businesses who deal with customers who fit your profile

do not be afraid to encourage someone else’s business!

----------------------------------------

This Article Was Written by:

Elizabeth Webster Goddard

www.fifthavenue.ca/elizabeth
goddarde@facmail.com

 

Direct Sales Events

October 2004 Events

October 23rd, 2004- Holiday Vendor Blender- Mechanicsville, VA   

American Legion Post #175

http://www.vendorblender.net/mechanicsville_va

 

October 23rd, 2004  Christmas Vendor Blender- Springdale, AR  Holiday Inn

 

Featured Article

80% of All Advertising Is Wasted Due To This Common Mistake

Copyright 2004 John Jantsch
Web Site:   http://www.DuctTapeMarketing.com

 

You’re flipping through this publication as you wait for
your latte, when suddenly you decide to stop and read an
ad. What made you stop? I’ll bet it was an attention
grabbing headline.

It is a scientifically proven fact that 5 times as many
people read headlines as read the body copy of an ad. So
with the headline, an advertiser has spent about 80% of
their advertising dollar. It doesn’t take a genius to
realize then the headline is the most important part of any
ad.

Yet, most small business advertising is wasted for lack of
an effective headline or, worse yet, no headline at all.
Don’t make this same mistake.
The headline is the first thing that your reader or
prospect sees when they open your letter, browse a
magazine, or flip your postcard. In that moment, (about 3
seconds) your reader decides whether or not to read any
farther.

So first and foremost, any advertisement you produce must
have a headline and your headline must grab your reader's
attention immediately. If you don't grab them by the throat
and hold them right away, you never will.

Writing powerful headlines takes some hard work but it can
be done if you follow some simple guidelines.

1. Your headline should give the reader a reason to stop
and read now instead of later – a carefully chosen word or
two can create urgency

2. Your headline should communicate something the reader
considers valuable – they need to be able to justify the
time spent reader your ad

3. Your headline should scream how you might offer
something that is unique or at least interesting

4. Your headline should point to something very specific
for the reader – use facts and how to’s

Using these points as a guide to create your headlines
allows you to create headlines that hook your reader
quickly, offers them a benefit they want, and gives them a
reason to read on.

Never use boring, conventional or overused statements and
never use a headline to trick your reader into looking on.

Attention Getting Power Words for Your Headlines

Look at powerful headlines and you will see that many
contain one or more of the following words that sell.
Discover      Easy     Free      New Proven       
Save    Results   Introducing
At Last        Guarantee       Bargain      Easy
Quick          Sale     Why      How To
Just Arrived      Now     Announcing

Start of by writing some headlines that clearly communicate
your promise, benefit or USP. Then look for ways to make
them even more powerful by adding a power word or two and
checking if they contain at least 3 of the guidelines
provided above.

------------------------------
John Jantsch is a marketing coach and creator of the Duct
Tape Marketing System. You can get more information about
the Duct Tape System and download your free copy of “How To
Create the Ultimate Small Business Marketing System in 7
Simple Steps” by visiting http://www.DuctTapeMarketing.com

 

Home Party Plan Business Opportunities

Join the Home and Garden Party Family

Make your dreams a reality with this exciting opportunity from a home based party plan company with a thriving future.  Home & Garden Party offers a variety of quality products to decorate your home and garden including hand-spun pottery, scented candles, framed prints, and great home accents. Home & Garden Party, founded in 1996, is a ground floor opportunity offering profitable earnings for designers as well generous hostess benefits for customers.  Earn 40% commission plus bonuses and incentives. Be your own boss, no deliveries, no quotas. For more information  visit www.myhomegardenparty.com or email jkorneski@aol.com.

 

UBB's Natural Family Boutique
Products that encourage & support attachment parenting, breastfeeding, natural childbirth, environmental responsibility & respect for instinctive wisdom.
Please visit my website:
http://www.naturalfamilyboutique.com/?sschissler
If you would like to place an order, receive a catalog or host an online party, please contact me at: sandyschissler@yahoo.com

 

Home Decor

AtHome America is celebrating their 21st year in business!!  There are no monthly quotas and you can make up to 30% plus bonuses.  Right now you can join for less than $55!!  Plus, before October 21st you also receive a $100 gift certificate for 2005 homewares.  I would love to share all the details with you, if you would like to learn more about becoming part of this wonderful family please go to www.athome.com/stacibonin You can also call me at 507-235-8928 or email me with any questions at stacib4aha@yahoo.com .

 

Must See Consultant Marketing Supplies Sites

 

Affordable Luxuries Business Supplies

Advertise your AL business with items printed with the AL Logo and colors!

 

"Brag Bags" by something2bragabout.com

Promote your business with a Photo "Brag Bag"...  Three different sizes to choose from with 4, 6, & 9 picture pockets right on the front of the bag for all to see...Pictures can be exchanged by you, when ever you wish to update and promote new items.  Make this an every day accessory and start building your business today!

 

Business Enhancements, Inc.

Providing Direct Sales Consultants the tools designed to help them be successful!  Some of the products offered include post cards, gift certificates, hostess packets, customer info cards, and more.  There's also an area specifically for home decor products, jewelry products, and scrapbooking products.

 

Marking Solutions

Marking Solutions is a Member of the Direct Selling Association (DSA).  They make the finest self-inking rubber stamps (stamp your catalog and order forms), business cards, name badges, and many other items for independent Sales Representatives.  They have great pricing, service, and quality.

 

Gene Letterio Company

Our company was founded in 1967. We are proud members of DSA (Direct Selling Association). Our printing services include providing personal business products for several direct selling companies like Tupperware, Kara Vita, Living Room Learning, Big Enough Clothes and Entertain with Ease.

 

Nashville Wraps

Wholesale Gift and Packaging Products Gift Bags, Paper and Plastic Shopping Bags, Cellophane, Gift Boxes, Jewelry Boxes, Ribbon, Gift Wrap, Shrink Wrap, Wholesale Floral, Gift and Gift Basket Supplies plus much more.

 

Party Manager Software

Valuable software for any type of sales consultant on a large or small scale, who needs to organize their business.  Special features include: E-Mail Blast, Customer and Sales Tracking and Inventory Management.

 

Roteck.com

We offer custom/personalized laminated labels for consultants in addition to our pre-printed stickers.

 

WebDecal.com 

Drive Traffic To Your Site Just By Driving Your Car!  Stand Out In The Crowd With a Highly Visible WebDecal!  Solve the problem of getting your website address in front of people and do it everyday, every where you go for less money than the cost of a tank of gas.

 

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